Strategy Mapping offers several unique benefits and deliverables:
The result of the Assessment/Audit is a Working Software Prototype System
Each person in the resultant roll out workshops develops:
clear added/value strategies, moving from A/V as a catch phrase to
powerful competitive advantage.
a comprehensive, working business plan for their territory which
can be rolled-up by management for a broad-based vision and an
intimate sense of the business.
a key account plan, identifying clear added/value and specific strategies.
Artificial intelligence helps assess their chance of success and provides
feedback for improvement.
Each rep assesses their best current opportunity, develops their sales strategy, plans and tactics for Best/Next steps. An embedded on-line Virtual Coach guides this process when they are back in the field.
All of the above is presented to peer and managers attending, for review and new, added value coaching is taught to line management.
Opportunities, account strategies, and the territory plans can be better tracked and actively coached by managers. This enables new visibility, more substantive management, contribution to and development of salespeople, and a return to control, which are typically lost as managers ascend to higher levels of responsibilities.
The entire "Mapping" process initiates a system that better prepares your organization to meet and exceed the expectations of the customers. In return the closer relationship and better communication with your customer also enables your company to more frequently hit the nail on the head with new products or services.